About the Role
The Marketing Manager at Clarion Casein Ltd. will be responsible for developing and executing marketing strategies that support Clarion Casein Ltd.'s growth in the protein ingredients sector. This includes positioning Clarion Casein Ltd.'s portfolio, milk proteins, plant proteins, dehydrated products and bio-fermentation ingredients, in domestic and international B2B markets.
The role requires a commercially minded professional with an understanding of industrial and food ingredient markets, the ability to coordinate across sales, production and technical teams, and the drive to establish Clarion Casein Ltd. as a recognized name in quality protein ingredients.
Key Responsibilities
- Develop and implement B2B marketing strategies aligned with Clarion Casein Ltd.'s commercial objectives
- Conduct market research to identify trends, customer needs and competitive positioning in the protein ingredients industry
- Build and manage Clarion Casein Ltd.'s brand presence across digital channels including website, social media and trade publications
- Create marketing collateral, product brochures, technical datasheets, presentations and digital content
- Support the sales team with market intelligence, lead generation tools and customer-facing materials
- Plan and coordinate participation in trade shows, industry events and customer visits
- Monitor campaign performance and marketing metrics; report insights to management
- Develop strategies for entering and growing in international markets, including export-focused marketing
- Coordinate with production and quality teams to ensure accurate, compliant product communication
Requirements
Bachelor's degree in Marketing, Business Administration or related field
3–6 years of B2B marketing experience, preferably in food ingredients, chemicals or industrial sectors
Proficiency in digital marketing tools, social media and content creation
Strong written and verbal communication skills in English and Hindi
Experience creating marketing collateral and brand materials
Ability to work independently and collaborate across departments
Analytical mindset with capability to interpret market data
Familiarity with the food, dairy or ingredient industry is an advantage
Why Join Clarion Casein
- Opportunity to shape marketing for an established ISO-certified protein ingredient manufacturer with 50+ years of industry presence
- Exposure to domestic and international B2B markets including food manufacturers, exporters and industrial buyers
- Work closely with production, quality, sales and export teams, developing a broad understanding of the ingredient business
- Professional growth in a quality-focused, growth-oriented manufacturing organization
- A collaborative environment where your initiatives are recognized and supported by management